Webinar
Online Community Stories:
Mind the product
Transforming a conference business to a global community founded on membership
30 de junho de 2021 às 16:00
00
Dias
00
Horas
00
Minutos
00
Segundos

Oferecido em parceria com:

Genesis
Preencha para assistir agora
E tenha acesso a uma riqueza de conteúdo
Transforming a conference business to a global com
advanced divider

Visão Geral:

Início: 30 de junho de 2021 às 16:00 (UTC -03)
Encerramento: 30 de junho de 2021 às 17:00 (UTC -03)

Resumo:

Mind the Product is the world’s largest community of passionate product people brought together through community, membership, content, events and training.

The journey started small in 2010 with a meetup in London with just 25 people in the back room of a pub. Today they have grown to over 150,000 members across meetups in 200+ cities around the world and annual Mind the Product events in Hamburg, London, Manchester, San Francisco, and Singapore, plus digital conferences reaching the community worldwide.

What makes this community so interesting to learn from? Their business model transformation through the pandemic into a membership model, their product-led development process and a lot of learnings along the way.

We will cover themes like:

  • The business transformation process from conference to membership model
  • The value of your community = your user interactions
  • 10 years of content and connections, why now?
  • Cutting corners and the big lessons learnt from doing so
  • Surviving 2020 - practicing what you preach - building your own subscription product
  • MeetUps, supporting and helping your community to run them in their cities??
  • Mapping the buying journey?
  • The value of meetups as the early stages in your buying journey?

 

Be part of the conversation. Make sure to sign up for the live session.

 

Anfitriões:

Filipe Matz
Diretor de Crédito e Serviços Financeiros
Allied Brasil
Gerson Di Mambro
Manager
Itaú

Usamos cookies e outras tecnologias semelhantes para melhorar a sua experiência com nossos serviços, personalizar publicidade e recomendar conteúdos de seu interesse. Ao continuar navegando, você concorda com tal monitoramento. Para mais informações, clique aqui.